About Froghop

Froghop are food product development consultants. We help individuals and companies take their food and drink products from idea to finished product. Our clients include start-ups, SMEs and multinationals.

Helping you navigate the food product development process

Typically we engage on a project to help clients navigate the whole lifecycle. From idea to prototype, then scaled up for retail. We also deliver specific services within the process if you need some extra support – recipe development, product labelling, shelf life testing or reformulation, for example.

20 years of experience

Established in 2014 by Melanie Loades, we have extensive experience in the food and drink industry. Our team of food product developers and our network of external experts bring you the experience and expertise you need. We have worked with established food and drink industry companies and brands such as Mars, Kraft, Slimfast, McNeil Nutritionals, Nestle and Haagen Daas. We also work with startups and emerging businesses, many of whom are selling direct-to-customer as well through retail and foodservice.

Based in Woking, Surrey, we’re just over 10 miles from Heathrow. Froghop has clients in the UK, Europe and the USA.