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Hi, I’m Melanie Loades. I founded Froghop to give product developers access to the skills, processes and experience they need to turn their ideas and prototypes into finished products. I have 20 years experience in the food and drink industry and have helped take hundreds of products to market. The Froghop team are approachable and enthusiastic and will offer you creative solutions to help create unique products.

To learn more about Froghop, watch this intro video or visit the What We Do section. If you have any questions or want to discuss your product, please contact us.

Seven food and drink trends for 2020

Seven food and drink trends for businesses to navigate in 2020

Posted by Melanie Loades on 29 November 2019

What’s on the horizon for the food industry in 2020? Here’s what the Froghop team think will be among the key food and drink trends in 2020.

Starting a food business? 9 things you need to do

Posted by Froghop on 29 October 2019

If you’re starting a food business, as well as creating unique and tasty products, you need to make sure you’re aware of a range of rules and regulations.

Should food businesses outsource NPD?

Posted by Froghop on 27 September 2019

Many companies are outsourcing their new product development to smaller, specialised companies. Is there a right time or a right project to outsource?