Innovation and food product development

More often than not, giving your product a killer USP means finding a way to innovate and make it truly different.

Innovation and food product development is about finding new opportunities and giving your product an edge. You might take advantage of a new ingredient or use one in a new way. Perhaps a legal change or consumer trend creates an opportunity. Watch the webinar to find out:

  • What components can you innovate around?
  • Where do you find product opportunities?
  • How to use the customer journey to inspire innovation
  • A checklist to define your USP and develop the brief
  • Evolution or revolution: which is best?

Innovation and food product developmentComplete the form to find out about innovation and food product development.