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Video: Nutrition and health claims

In this video, Mel explores what you can (and can’t) say about your product. Find out about nutrition and health claims from a legal and marketing perspective.

Nutrition and health claims are really important when it comes to making your product stand out and appeal to your target consumers. This webinar recording from the Froghop Online Product Development Kitchen covers:

  • The legal framework, definitions and guidance
  • Marketing claims and statements
  • What can’t you say about your product?
  • Demonstrating your claims to trading standards
  • Some examples of legal and marketing claims

Complete the form to access the Product Claims webinar video.