Sales strategy for your food business

How to create and execute a sales strategy for your food business.

When you start a food or drink business, it’s vital to have an idea of how and where you’ll sell your product. However, by the time you’ve got a prototype together, you really need to have a well-defined sales strategy in place.

Jo Densley from Relish Food Marketing joined us recently to share her insights, experience and tips. Jo spent 15 years in food businesses before launching Relish eight years ago and has helped take hundreds of products from recipe to retail.

  • Understanding your potential routes to market
  • Identifying the priority routes for you
  • Developing a Sales Plan
  • Creating your sales prospect hitlist
  • Approaching and following them up
  • Reviewing and improving your sales plan

Sales strategy for your food businessComplete the form to learn about planning and running sales strategy for your food business.