What Supermarkets Want from Food Businesses

Getting into supermarkets and multiples is vital for scaling-up. But they need to see more than just a great product.

From targeting the right stores and pitching, to launching and supporting your channels, you need to develop a winning strategy and see it through. Rachel Way from Product Chain shares her experience and tips for what supermarkets want from food businesses.

  • What is the current state of the market, and what barriers are brands facing?
  • How to stand out and find a winning USP
  • What collateral do you need?
  • Why is it essential to build your tribe?
  • How to deal with pushback and keep going
  • What do you need to do to service a retail listing?

What Supermarkets Want from food businesses: How to win in retailComplete the form to access the webinar recording.